Customer Identity and Access Management, Master Data Management

Driving Lifetime Customer Value with CIAM and MDM

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Improving customer experience and loyalty, reducing costs through efficiency, and increasing revenue are all critical goals for an organization. For example, organizations need to intelligently cross-sell and up-sell to their customers, whether a customer is a consumer or a business/corporate customer. Likewise, increasing customer loyalty and efficiency can be achieved by ensuring customers have self-service […]

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Artificial Intelligence, Generative AI, Microsoft Entra, Microsoft Entra Agent ID

Introduction to Microsoft Entra Agent ID

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As organizations adopt AI, there is expected to be a proliferation of AI agents that may well outnumber the number of employees in a company. Just as humans need to be authenticated and authorized to access applications and data, AI Agents will require similar capabilities. In this article, we will explore some of the most

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Access Control, Authorization

Access Control Paradigms

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Application access control determines what actions a user (or other non-human identity) can or cannot perform with a given resource. Authorization is a critical part of access control and can be accomplished using the following options: Interestingly, authorization is in many ways even more complex than authentication. While authentication determines who the entity is, authorization

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Artificial Intelligence, Generative AI

AI Agents and Digital Identity in the Enterprise

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There is a lot of hype these days about AI agents within the broader category of AI applications. All the big tech vendors are building platforms (i.e. tech stacks) both for enterprises to develop their own AI agents as well as for Independent Software Vendors (ISVs) who design AI agents and then sell them to

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Customer Identity and Access Management

Customer Identity and Access Management for Education

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If you are an Independent Software Vendor (ISV) that is developing applications for the education sector, you may have started your identity journey by owning the authentication experience for your end users in each application separately. This means that, in essence, you may have unknowingly created identity silos, whereby each application in your application portfolio

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Customer Identity and Access Management

B2B CIAM Capabilities in Transmit Security

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The Mosaic Platform by Transmit Security enables advanced Business-to-Business (B2B) Customer Identity and Access Management (CIAM) experiences, which is now known in the industry as B2B CIAM. While Business-to-Consumer (B2C) access has been around for a long time, CIAM has generally focused on B2C rather than on B2B use cases. However, B2B scenarios introduce more

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Decentralized Identity

The Future of Digital Identity in the European Union

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The European Union (EU) is currently undergoing a substantial update to the eIDAS (electronic IDentification, Authentication, and trust Services) regulation to establish a European digital identity framework. The proposed regulation will help drive adoption of digital wallets for both citizens and businesses. Its main objective is to enable EU member states to issue certified digital

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Customer Identity and Access Management

Powering Multi-Tenant B2B SaaS Applications with CIAM

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Organizations that offer applications via Software-as-a-Service (SaaS) to their business customers often have a need for Customer Identity and Access Management (CIAM) capability. In this article, multi-tenancy means that our business-to-business (B2B) SaaS application can support multiple tenants, where each tenant is simply a grouping of users. Therefore, each business customer organization is a distinct

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Microsoft Entra External ID

Demystifying Microsoft Entra External ID

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Microsoft Entra External ID is part of Microsoft Entra and is designed to address scenarios that involve external access to an organization’s applications and services. So, what constitutes external access? External access is access by end users that are outside of your organization, that is, typically by end users that are not employees of the

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